Ensure your email domain is protected and DMARC compliant

DMARC, which stands for Domain-based Message Authentication, Reporting, and Conformance, functions by verifying the origin of an email and deciding how to handle it. This global security protocol ensures that only emails from authorised domain sources are successfully delivered.

Achieving DMARC compliance can be both a lengthy and complicated process, but is essential as it allows your organisation to gain complete visibility and control over both valid and fraudulent emails claiming to be from your domain, protecting your customers, employees and suppliers from malicious use of your domain.

What is DMARC and how does it affect businesses?

DMARC stands for Domain-based Message Authentication, Reporting and Conformance, and how it works is to verify the source of an email message and determines what to do with it. It’s a security check that allows only emails coming from the legitimate source to be delivered.

Being DMARC compliant gives your company full visibility of, and control over all emails (legitimate and illegitimate) claiming to be from your organisation.

Understanding DMARC and how it impacts business emails

Despite various attack vectors, email remains the primary channel of risk to businesses. Phishing emails now account for 84% of incidents, but other sources cite this as high as 91% if not greater, making email and phishing the biggest problem of data breaches. To combat this threat, a global security standard was established called DMARC), however this new requirement now impacts business emails that do not comply with DMARC requirements.

dmarc explained

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Watch our webinar on-demand

Understanding DMARC: Essential for Email and how to manage it

Air IT’s CISO/CIO, Lee Johnson is joined by Sam Hutchinson, Co-Founder of Sendmarc (the technology the underpins Air IT’s Managed DMARC service) to provide an educational update about email security landscape and the impact that DMARC is having on business emails.

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Combatting email security with DMARC

To combat this, a global security standard called DMARC was established by a group of major FinTech leaders includin AOL, Google, Microsoft, Yahoo, LinkedIn, JPMorgan Chase & Co., and Paypal.

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By mandating this email security standard, DMARC uses DKIM (DomainKeys Identified Mail) and SPF (Sender Policy Framework) to authenticate inbound emails, therefore reducing malicious email.

To further decrease cyber risk, in February 2024, Google and Yahoo mandated authentication alignment with DKIM or SPF, as a result, this significantly affects non-compliant organisations by causing their emails to be rejected or blocked.

Additionally, from March 2025, DMARC compliance will also be mandatory under PCI DSS v4.0 which applies to all organisations who process payments, mandating mechanisms such as DMARC, SPF, and DKIM to be in place to protect and mitigate the risk posed by phishing attacks.

Introducing
Managed DMARC

To address email security and DMARC compliance, Air IT offers Managed DMARC. Leveraging Sendmarc’s advanced email threat technology, our solution meets modern business needs by implementing DMARC standards along with SPF and DKIM. This helps authenticate and enforce email policies, effectively protecting against impersonation attacks, as well as helps organisations to comply with PCI DSS v4.0 (Section 5.4) standards for online payment transactions.

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Protect your business domain with Managed DMARC

Managed DMARC ensures that your business email communications remain compliant with the latest DMARC email authentication standards.

Not only does it protect your business domain from being impersonated, Managed DMARC also enables your business to meet the criteria and requirements for PCI DSS v4 (section 5.4), which mandates anti-phishing measures to protect cardholder data during payment transactions.

Managed DMARC provides:

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Increased visibility of email sources

DMARC reporting reveals legitimate and illegitimate uses of your email domains. With full protection, all illegitimate emails are rejected, ensuring continuous monitoring and management of your email ecosystem, actively preventing threats and deliverability issues.

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Strong brand recognition & trust

Companies with DMARC can implement BIMI (Brand Indicators for Message Identification), which displays your logo next to emails in recipients’ inboxes. BIMI enhances brand recognition, trust, and email deliverability.

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Email trust across stakeholders

All inbound and outbound emails are verified for authenticity, preventing cybercriminals from using your brand name and ensuring that employees, customers, partners, and suppliers receive only legitimate emails.

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A service with zero infrastructure costs

Managed DMARC is delivered by Air IT via a purpose-built platform, making deployment seamless with fully automated processes, scheduled reporting, and continuous proactive management of the email environment.

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Global & company-wide compliance

Globally recognised authentication standards applied to all brand emails ensure organisational compliance across all departments.

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Uniformed security guaranteed

With Air IT Managed DMARC, you can be assured of a uniformed security guarantee in achieving full protection.

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Improved email deliverability

Implementing the strongest authentication rules and policies, ensure that all legitimate emails with your name reach the intended inbox.

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Email ecosystem protection

Seamless integration and implementation with third-party providers of email services, ensures your entire email real-estate is secure and safeguarded.

Are you ready to protect your digital identity and domain integrity with DMARC, or would you like to find out more about how Managed DMARC works?

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Our memberships and accreditations

As well as being a Cyber Essentials Certification Body, we’ve met the highest standards required for ISO 27001 ISMS, IASME Gold and Cyber Essentials Plus accreditations. We’re a core member of the UK Cyber Security Forum and Cyber-security Information Sharing Partnership (CiSP) too.

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Contact us to discuss your needs further by calling 0203 089 3436 to speak to an Air IT specialist.

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